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Lila Smith

Phone 614-439-5013

Email smith.lila@outlook.com
Address
 Columbus, Ohio

LinkedIn

about

ABOUT

Marketing professional with experience in start up, small business, and large corporation, and an interest in healthcare and wellness focused brands. Loves to learn everything about a brand, see what sets it apart, then devise a plan to tell the world why it’s the best. Experience in developing and managing upstream and downstream marketing strategy aligned with company overall and revenue goals. Interest in market research and tactics that provide insight and exploring the psychology behind the results. 

 

Long time dog mom, avid reader, lover of friends, family, travel, and sports (Go Buckeyes)!

EXPERIENCE

2024

Senior Product Marketing Manager

Intelliguard Technologies

Columbus, Ohio

2021 - 2024

Senior Marketing Manager, Medical

Else Nutrition

Columbus, Ohio

2021

Marketing & Business Development Manager

Curv, Graphics for Spaces

Columbus, Ohio

2018 - 2020

Marketing Manager, Ambulance Division

REV Group

Columbus, Ohio

2017 - 2018

Marketing Specialist

REV Group, Horton Ambulance 

Columbus, Ohio

Account Executive

J2S Medical

Cincinnati, Ohio

2016 - 2017

Marketing Specialist

J2S Medical

Cincinnati, Ohio

2014 - 2016

SKILLS & EXPERTISE

  • Marketing Strategy

  • Strategic Planning

  • Brand Identity

  • Brand Awareness

  • Project Management

  • Budget Management

  • Trade Shows

  • Programs: Wordpress, Squarespace, WIX, Constant Contact, Campaign Monitor, MailChimp, SalesForce/Pardot, HubSpot, Zoho, Highrise, Hootsuite, Adobe Creative Suite, Asana, Monday, Google Analytics/Adwords, Visio, Quickbooks

  • Industries: Medical Device, Manufacturing, Healthcare, CPG

EDUCATION

University of Cincinnati 

BBA, Marketing; Minor, Communication 

Cincinnati, Ohio

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